whitepaper
21-02-2026Hospitals are becoming brands. So what?
Alexander Koene
BR-ND Press
Thoughts, stories and reflections on culture, work and the world around us. We write to better understand what we see in our work, and to invite conversation.
Thoughts, stories and reflections on culture, work and the world around us. We write to better understand what we see in our work, and to invite conversation.
