Positron Ventures - Investing in the heart of tomorrow

What does it feel like to bet on a dream that might take a generation to realize? This is the courageous, human-centered world of Positron Ventures. They are an early-stage investment fund that looks beyond immediate returns to support the brilliant, daring founders at the frontier of technology. They offer more than capital; they offer partnership, guidance, and a shoulder to lean on. Their challenge was to create a brand that could truly express this unique blend of bold vision and deep human support.

To capture their unique spirit, we started our journey with the entire Positron team. In a playful and science-based co-creative session, we used our 23plusone method to dive deep and uncover the core drives that fuel their passion. This shared understanding became the heart of everything that followed. We worked in close partnership, bouncing ideas and designs back and forth, to collectively shape a brand story and identity that felt completely authentic to them. It was a process of translating their powerful convictions into a visual and verbal language.

The result is a beautiful and cohesive brand identity, captured in a brand book that details their founding principles and a clean, new visual style. We helped bring this identity to life across all their touchpoints, from their slide deck and business cards to the design of their website. Positron Ventures now has a brand that radiates the same clarity, confidence, and humanity they bring to their work. It’s an invitation to the world’s brightest minds to join them in building next better.

The creation of the Positron Ventures brand is a story of how a clear and authentic identity can empower a powerful mission. It’s where purpose meets performance. Do you have a unique vision that needs a brand to match its heart and ambition? We invite you to join us in our mission to create thriving cultures, turning businesses into a force for good.