Nextview

Growing together into one brand with a mission

How do you forge one close-knit family from three successful organizations and five distinct brands? That was the beautiful challenge facing the We Accelerate People Group. The desire was clear: combine strengths to create greater positive impact and inspire others. The mission needed a name, a narrative, and a home.

From many voices to one shared heart

You build a new brand human by human. From day one, we involved everyone in an intensive, science-based and playful co-creative process using our 23plusone emotive methodology to find the shared heart. During the expansion into Germany in lockdown, we co-created a 100-page Brand Culture Manual - not a rulebook, but a practical guide to purpose, values, and daily behaviors.

A launch that people could feel

The result is Nextview. A strong, unified brand introduced with an unforgettable internal celebration, because people are the brand, and that is worth celebrating. What makes this journey even more meaningful is our shared B Corp certification, a signal of a partnership built on the belief that business should be a force for good. This is where purpose meets performance.

Ready to unite your strengths into one story?

Let’s connect and build your next better, together. Reach out to Kim Cramer or Alexander Koene to start the conversation.