Profile: Uri Rooselaar
Innovation & Strategy
Trainee Strategic Product Design from TU Delft, working with our innovation team. Brings fresh perspective, research-driven thinking and curiosity.
Uri Rooselaar
Curiosity as a method
Most trainees observe. Uri asks questions that make the whole team think. As a graduating student in Strategic Product Design at TU Delft, he's exploring how AI can strengthen BR-ND People's processes; without losing the human core. Not technology for technology's sake, but innovation that makes the work better.
- Research with direction – Uri combines design thinking with strategic thinking. He brings structure where others are still brainstorming.
- Fresh perspective – As the next generation of changemakers, he looks at how an agency like BR-ND People works with different eyes; and how it can work smarter.
Uri proves you don't need years of experience to add value. Sometimes a sharp question at the right moment is exactly enough.
Curious how design and innovation can accelerate your organization? Uri loves to think along; and build along just as much.
