Vintura rebrand strategy
Creating meaningful impact in healthcare together.
BR-ND People is supporting the International Vintura Group with the co-creation of a joint strategy, including topics such as purpose, vision, mission and values, and the expression thereof in a corporate brand booklet.
Cepton and Vintura are pleased to announce their merger, effective May 1st, 2022. The merger complements and enhances existing services offered by the companies. Together, the companies provide clients with extensive subject matter expertise and strategy consulting in key areas. With offices in the main European markets, such as Germany, UK, Benelux and France, the combined companies primarily deliver their services in Europe, while also serving global clients. This move is a pivotal first step to delivering unparalleled solutions to the fast-growing joint client base.
The merger will provide mutual benefits for both organizations and a stronger value proposition for the clients. Beyond traditional strategy and organization consulting skills, which both companies share, Cepton will bring expertise in transaction services for Private Equity, while Vintura will bring deep knowledge of services for Healthcare providers. Additionally, Vintura has a strong track record with big pharma, while Cepton has long-standing relationships with mid-size pharma, biotech, Private Equity and Venture Capital. For now, both companies will continue to operate under their well-established brands.
“The merger with Cepton is a key step in our transformation journey to become THE International Life Science & Healthcare Strategy Boutique”, explains Gérard Klop, Founding Partner at Vintura. “We want to serve our customers better and with more impact. To have the maximum impact we believe, you need to share your client’s language and culture, be near and have knowledge of and experience within the local healthcare system. The merger with Cepton, who are headquartered in France, will allow us to serve current and new clients in one of the top five European markets” he adds.
Jean Reboullet, Founding Partner at Cepton states: “The merger will further solidify our presence in Europe, provide new opportunities and access to other healthcare markets and clients, as well as augment our portfolio with additional expertise and services.”
Gérard details: ”Both companies strongly believe in the power of diversified teams, especially in consulting, where offering new perspectives is key.” Jean adds: ”And most of all, Cepton and Vintura share the same values.”